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Your 5-Piece Ethnic Wardrobe: How To Mix & Match For Endless Looks

A well-curated wardrobe doesn’t need to overflow with clothes. Instead, a handful of versatile pieces can be styled in countless ways, giving you new looks for every occasion. When it comes to ethn...

The Beauty of Karwa Chauth: Traditions That Strengthen Bonds

In India, festivals are about love, community, and unity rather than just customs and ceremonies. Of these, Karwa Chauth is one of the most poignant events, intricately interwoven with interpersona...

SS’25 Coming Soon: A Sneak Peek Into The Hottest Trends Of The Season

The fashion world is ever evolving, and with each season comes a fresh wave of inspiration. As we gear up for Spring Summer 2025 (SS'25), it’s time to explore the newest collection that promises a ...

Trendy Ethnic Sets: Exploring The Latest Ethnic Wear Online

Ethnic wear is an integral part of Indian fashion, with its roots deeply embedded in the rich tapestry of our culture. Over the years, the landscape of ethnic wear has transformed significantly, ev...

Colors of Navratri 2023: Inspirational Designs and Fashion Ideas

Navratri, the vibrant and joyous festival that celebrates the victory of good over evil, is just around the corner. Shardiya Navratri 2023, also known as Chaitra Navratri 2023, is a highly anticipa...

Fashion Face-Off: Ranking The Top 10 Best Selling Clothing Brands In The World

The fashion industry is a dynamic and ever-evolving space, where clothing brands vie for the attention of fashion-forward consumers. From haute couture to affordable fast fashion, each brand brings...

Make A Style Case For Monsoon In All-White Kurta Sets

The monsoon season is here, and it's time to switch up our wardrobe to match the weather. Monsoon brings with it the much-needed respite from the scorching heat, but it also brings in its share of...

6 Best Different Styles Of Ethnic Wear For Women

In India, the one thing that unites everyone is the culture of the country. It is immersed in multiple ethnicities and cultural identities, but it defines us as Indians. On the clothing front, eth...

Top 5 Summer Fusion Looks You Need In Your Wardrobe

Summer season is probably the longest running season in most regions of India, which is why it is absolutely mandatory to have a separate, bigger summer wardrobe. Let yourself lose this season and...

Style Your Dupatta Differently In These Popular Ways

Dupatta is a quintessential accessory in the Indian ethnic wear wardrobe. It adds grace, charm, and elegance to any traditional outfit. It is a long rectangular cloth, usually made of cotton, silk...