The AW’25 Collection Has Arrived: Where Heritage Meets Modern Grace

The wait is finally over. SHREE’s Autumn-Winter ’25 Collection has arrived, bringing together India’s rich artistry with fabrics that feel luxurious yet comfortable. This is not just a seasonal line; it is a celebration of culture, festivity, and modern living through designs that are elegant, versatile, and deeply personal.

Fabrics That Speak the Season’s Language

The essence of AW’25 lies in its textiles. Every fabric has been chosen to suit the rhythm of winter, balancing warmth, beauty, and wearability.

• Velvet brings a plush richness to the season, making it the fabric of choice for grand winter gatherings.

• Pashmina-touch fabrics flow effortlessly, wrapping the body in warmth while keeping the look refined.

• Silk carries a natural sheen and lightness, turning every outfit into something graceful yet easy to wear.

• Wool-cotton mixes provide a cozy layer without the heaviness, making them everyday-friendly.

• Muslin offers a gentle, breathable touch for daytime styling.

• Modal and viscose allow prints to appear crisp, fluid, and full of movement.

• Lightweight layers of organza and chiffon bring movement and radiance, making every drape feel celebratory.

• Fabrics like dola jacquard, shimmer-detailed weaves, and modal satin transform shararas, anarkalis, and salwar suits into radiant festive statements.
  
  

Every textile has been thoughtfully finished with zari, embroidery, or contemporary print techniques, ensuring each piece feels unique.

The Stories of AW’25

Every collection at SHREE carries narratives rooted in Indian artistry. For AW’25, four stories define the season:

• Darpan – Inspired by the desert craft of lippan art, this story highlights mirror work that captures light with every movement, creating outfits that sparkle with cultural pride.

• Bandhej – A celebration of the age-old bandhani technique, where tiny knots create rhythmic patterns across flowing fabrics, keeping alive Rajasthan’s timeless artistry.

• Noor – An indulgent velvet-based story enriched with zari embroidery and enhanced with print details, giving a royal touch to evening wear.

• Tyohaar – The heart of the festive season, Tyohaar brings an array of silhouettes, anarkalis, shararas, salwars, and split bottoms crafted from fabrics like dola jacquard, organza, muslin, shimmer blends, and modal satin. Designed for weddings and grand gatherings, it is pure celebration in motion.

Together, these stories weave a journey through India’s craft traditions while reimagining them for today’s lifestyle.

A Palette Made for Winter & Festivities

The AW’25 color story moves between richness and subtlety. Think of wine reds, emerald greens, sapphire blues, and antique golds glowing under festive lights. Balancing them are earthy neutrals, muted pastels, and soft greys, perfect for quiet winter mornings or everyday elegance. This spectrum ensures every mood, from grandeur to simplicity, finds its place.

Designed for Real Life

The beauty of AW’25 lies in its adaptability. These aren’t clothes meant only for a single occasion; they’re designed to flow into different parts of your life.

• A zari-embroidered velvet kurta that feels regal for evening gatherings.

• A wool-blend kurta set styled with a shawl for cozy winter days.

• A bandhani-inspired silhouette that works for both festive afternoons and family dinners.

• An anarkali in shimmer organza that lights up wedding celebrations.

• Modal prints bring fluid comfort, styled to look as refined in a work setting as they do at a family get-together.
  
  

Every design is crafted to let you celebrate without compromising on comfort.

Styling Inspirations for AW’25

• Festive Luxe: When layered with rich dupattas and bold jewelry, velvet silhouettes step into their full celebratory charm.

• Everyday Elegance: Modal or muslin kurtas styled with minimal jewelry and flats.

• Wedding Glamour: Shararas and anarkalis in shimmer jacquard layered with bold jewelry.

• Fusion Flair: Bandhani pieces styled with belts, boots, or jackets for a modern twist.

Why AW’25 Feels Different

What sets AW’25 apart is the way tradition has been refreshed, not repeated. Every story is rooted in craft yet styled with contemporary silhouettes and fabrics that align with today’s lifestyle. These are outfits that connect women to their heritage while giving them the freedom to dress with ease, style, and individuality.

Your Season Starts Now

The AW’25 Collection is now live. From weddings to festive evenings, from quiet mornings to everyday wear, it offers something for every woman who wants her wardrobe to carry both meaning and elegance.

This season, celebrate heritage, embrace comfort, and step into the winter with confidence because AW’25 is here to make it unforgettable.